What is a good engagement rate on Instagram 2020?
As of July 2020, the average engagement rate of a video post on Instagram was 1.45 percent. Additionally, image posts on the photo-sharing social site had an average engagement rate of 1.74 percent.
Engagement rate of Instagram posts between January 2017 and July 2020, by post type.
How do I fix low engagement on Instagram?
If your engagement rate is lower than you’d like, here are nine tips you can use to improve your Instagram engagement rate.
- Grow Your Following and Engage with Other Accounts. …
- Share User-Generated Content. …
- Add Hashtags. …
- Use Call to Actions (CTAs) …
- Optimize Your Bio. …
- Make Sure You’re Sharing Quality Content.
Why am I suddenly getting less likes on Instagram 2020?
There are several reasons why you aren’t getting as many likes on Instagram as you used to. It could be something out of your control, such as bots being banned. It could be something you have influence over, too, however, like using the wrong hashtags or posting at an inconstant rate.
What is good engagement on Instagram?
Instagram is also a platform that achieves a relatively high rate of engagement. Most experts agree that a good engagement rate is between 1% and 5%. Rates depend on the industry, audience size or type, and the style of content published. HootSuite says the average rate of engagement in 2020 was about 4.59%.
What time is Instagram most active?
By posting earlier in the day, accounts benefit from less competition (globally, most posts are shared between 9 AM-1 PM each day), while also tapping into traffic from users during their first scroll of the day — even if that’s a few hours after the post was shared.